Consent-based communications can increase engagement and ROI
Do you have a database that is clear, compliant, and opted-in?
In addition to improving consumer interactions, boosting brand trust and confidence, and creating a competitive edge, GDPR compliance is necessary to avoid costly fines.
Marketing exclusively to people who are interested in what you have to offer will:
- Improve the efficiency of marketing communications.
- Boost the caliber of leads that your sales team receives.
- Boost ROI and conversion rates
- Decreasing churn while raising the lifetime value
- Make your brand’s privacy an asset
Poor data is expensive
As an authorized Company Partner, we fully adhere to the Market Research Society’s code of conduct. We use IQCS-monitored and AITS-trained agents to ensure best practices in the research sector.
Our multilingual agents provide CATI-based data profiling and cleansing services for companies of all sizes in the UK and abroad. People can:
- Obtain unequivocal consent that is clear for your marketing messages.
- Create a thorough audit trail around permission for regulatory compliance.
- Verify and authenticate current email addresses, and get consent to opt-in
- Add fresh opt-in email addresses to your database of contacts.
- Create new opt-in lists that meet your requirements.
Business benefits of consent-based messaging are numerous:
Valid information
Unqualified data impact your conversion rate. A healthier pipeline and higher-quality data result from stricter restrictions on data gathering and reliable opt-out procedures.
Targeted
Lower volume, more qualified data allows more focused messaging to be delivered to a more receptive and engaged audience, increasing conversion and lowering cost per acquisition.
Reputation
Your reputation, customer happiness, and experiences will increase with reputation marketing messaging to people who are receptive rather than those who are not, leading to improved retention rates and lifetime value.
