Following our analysis and audit, your dedicated account manager will provide actionable and prioritized recommendations for fixing SEO issues across your site. Your business can then decide if you want to fix these issues in-house or leverage your WebFX team. Pricing varies based on the number of keywords and update frequency. The “Optimum” plan starts at $31/month for 250 keywords with weekly updates. Ahrefs is a renowned SEO toolset that offers a comprehensive site audit feature to uncover technical and on-page SEO issues. Track website keyword rankings regularly, find out what of your actions led to growth and be the first to know when something critical happens.

Get a breakdown of all SEO issues

An SEO audit enables you to examine your site’s overall performance. While most SEO audit services are “one and done,” our iterative approach allows us to make shifts and changes as we progress toward the end goal of your website optimization. Keep in mind when we perform the SEO audits, we are often making iterative suggestions as we find the most problematic errors in our review. All these tools and more come together to help us understand your current SEO position – and your potential for the future. Finally, there’s GT Metrix, another handy technical analytics tool. With it, we can analyze which pages of your website are slow, figure out why they’re slow, and make recommendations so you can make them faster.

• Watch out for any sudden spikes in new, low-quality backlinks.
• Understanding how your website ranks and performs can unlock the secrets to increasing traffic, enhancing user engagement, and ultimately driving conversions.
• In some cases, these URLs are difficult for search engines to index, resulting in lower clickthrough rates from search results.
• Keep in mind when we perform the SEO audits, we are often making iterative suggestions as we find the most problematic errors in our review.
• You’re going to lose that valuable web traffic to other sites that either have a mobile version or change with a user’s screen size.

Performing an SEO audit gives you lots of data to understand SEO Anomaly where your website is positioned within your industry. This report provides information about pages Google hasn’t indexed. That’s why we recommend compressing your images with a tool like Kraken. But Google is also continuously adapting how they assess your site’s speed.

Exploring the Key Benefits of SEO

Don’t forget to monitor what people search for to inform your content strategy. Look for anchor text with generic phrases like “click here” and add these to a list of issues to fix after the audit. Anchor text should include relevant keywords or describe the linked page.

Minimal SEO audit (optional)

Once you identify them, fixing them is a matter of determining how important each link is to your linking structure and user experience. Have a page which no longer exists, or which now exists at a new URL? It’s a good idea to make sure all high-traffic pages which formerly linked to that page now 301 redirect to the new page; or, that they at least redirect back your home page.

Of course, the results you get will vary based on which option you choose. (Here at Bruce Clay Inc., we spend up to 160 hours preparing, delivering, and following up on each audit.) SEO expertise is not a core competency of many businesses. With an SEO audit, you can discover what is wrong and what you need to improve. With it, you can make your website better and more visible to Google leading to more traffic and conversion. Difficulty shows us how hard or easy is to rank while traffic shows us how many people search for that term during one month.